ERF 2001:
An Estuarine Odyssey

The Tradewinds Conference Center
St. Pete Beach, Florida
4-8 November 2001


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Conference Deadlines

Early Registration Deadline: Extended to
Oct. 1, 2001
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Hotel Registration Deadline: October 4, 2001
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Presenter Guidelines

The schedule lists specific times for oral presentations each day. Poster sessions are scheduled for daily morning or afternoon blocks, in addition to the daily 5-7 p.m. poster receptions.

Poster presenters are asked to be available by their posters for at least one hour during their assigned block in the morning or afternoon. To help identify poster presenters, photographs of each presenter will be made (or you may bring your own photo) to be displayed with your poster. Poster boards will be fabric-covered, free-standing and 8' long by 4' high on 3' legs. Push pins and velcro will be provided.

To find a particular presentataion type, day, and time, please use http://registration.outreach.usf.edu/erf1/search.asp. Enter the primary presenter's lastname (or any of the other options given) and hit "search now." The table of all presentations is at http://registration.outreach.usf.edu/erf1/presentations.asp.

General Oral Presentation Guidelines

Two slide projectors and screens and an overhead projetor will be available in each oral session room. If you require additional equipment, please contact Sherryl Gilbert (727-553-1036,sgilbert@marine.usf.edu) by October 15, 2001.

If you wish to use PowerPoint for your presentation, please see The PowerPoint guidelines for more details.

General Poster Presentation Guidelines

Like other forms of presentation, the main purpose of a poster is to convey a scientific message to an interested audience. A poster presentation combines visual, written and verbal communication. A good poster balances these three elements and is:

· Brief and clearly organized
· Simple with one or two obvious take home messages
· Easy to read from 1 or 2 meters away
· Attractive and aesthetically pleasing

Audience

When designing your poster, consider your audience. Most viewers will be 1-2 meters away as they read, and your material must not only be attractive and interesting but clearly legible to hold their attention. Most people will be standing as they view your poster and it is tiring to read this way. Large blocks of text are challenging and most viewers will be put off by them. Therefore, keep text to a minimum, separating blocks of text with figures or pictures. The experts suggest that blocks of text should not exceed 20 lines, although 10 is probably best (Davis, 1997). Whenever possible use bullet lists. Studies show that a typical reader will spend only 90 seconds perusing a poster before moving on.

Who is your audience? Essentially, members of the audience will fall into one of three categories:

· Colleagues who follow your work closely
· Those who work in the same general area
· Those whose work and interests have nothing to do with yours

Your poster should target the second group. The first group will visit you to get an update on your work. The third group will just not be interested. Your work will be interesting and meaningful to the second group, if you can capture their attention.

Content

· Abstract: The abstract should be short and concise, stating: the problem, hypothesis or objective and its relevance; what was done to solve the problem, test the hypothesis or meet the objective; and what happened.

· Introduction: Briefly justify your study. Highlight the objective, purpose or hypothesis using a separate subsection or by a bullet list or bold print.

· Methods: Keep this section brief, unless your purpose is to present a new method. Wherever possible use pictures, flowcharts, or bullet lists to summarize methods. In most cases great detail is not required. Intricacies can be saved for verbal discussion with interested parties.

· Results: This is the most important section of the presentation. Limit text, but use clear tables, graphs or other illustrations for the data. Present enough relevant data to make your points. Extraneous information, no matter how interesting, will detract from your main point. Save such material for another presentation.

· Discussion: Briefly, explain why the results are significant. This section often can be merged with the Conclusions.

· Conclusions: Keep them brief and in list form. Do not restate results. Clearly, summarize the key significant points or contributions of your study. Place your results in the context of current theory.

· Literature Cited (if appropriate).


Presentation

Your poster should tell a short story with one or two memorable take home messages. Two problems commonly obscure the message. The first concerns content, the second visual presentation. Avoid presenting too much. Focus your presentation to include the one or two most significant aspects of your work. Present only the data that supports these significant aspects. Remember, you can save all the other exciting things you have found for a verbal discussion or another presentation. One way to keep your message simple and focussed is to think of your poster as an expanded abstract rather than a condensed journal article.

Secondly, keep the display simple, clear and pleasing to the eye. "With colors, shapes, and illustrations, or with words themselves, no device should be used that is merely decorative and attracts attention to itself and away from the science" (Davis, 1997). Your poster tells a story, with a beginning, a middle, and an end. The visual organization of your poster should reflect this. Here are some useful tips. Also, check out the sample poster.

· Graphs and Tables: As with the rest of your poster, strive for brevity, simplicity, and clarity. Here are some rules of thumb. Tables with more than 20 data cells will begin to overwhelm a typical viewer. Similarly, graphs with no more than three lines or six bars are preferable. Include captions and legends but keep them short and informative. Maintain a consistent labeling system for all graphs. When data of the same type are presented on separate graphs, it may be useful to use the same scale on all axes.

· TYPE SIZE: Text must be legible. The title should be legible from at least 5 meters and text from 1-2 meters. Minimum recommended type sizes are summarized below.

Table 1. Minimum recommended font sizes.

Font Size
 
Title 90
Heading 60
Subheading 30
Text 18


· Type Style: To maintain legibility avoid the use of ornate or script fonts. Blocky fonts like Swiss, Helvetica and Arial or conservative serif types like Times Roman and Bookman read well. In the body of the text, follow normal convention when employing italics and capital letters.

· Layout: Organize your poster from left to right and top to bottom. One good method is to divide your material into 3 to 5 logical sections. Layout each section as a vertical module on your poster, moving from left to right and leaving space between each module. Empty space is important and can be used to separate parts of your poster or establish relationships between modules or sections. Avoid clutter.

· Background: Advances in computer technology have created a plethora of graphic possibilities. Just as you can choose a color photo of your favorite estuary as a backdrop for your computer's desktop, so can you print your entire poster on such a photo. Such backgrounds call attention to the background, not your science. Often your material will be very difficult to read and visually obscured. However conventional it may be, choose a background that accentuates the material you want to present.

· Colors: Do not use fluorescent or intense colors for anything. Colors can be used on graphs, but should consistently represent the same population or variable throughout. According to Imhof (1982), subdued or neutral colors toned down with grey are best for backgrounds and large areas. Blues, browns, greens or grays are appropriate for framing. Background for text and graphs can be white, but off -white or beige is easier on the eyes.

· Yourself: You are the verbal part of your poster presentation. Practice a short (1-2 minute) summary of your work using your poster as a visual aid. Dress neatly. Be prepared to answer questions. Stay with your poster during your poster session. Don't be discouraged if there is not a continuous flow of people by your poster. Studies have shown that people tend to move in waves or groups.

Putting the Poster Together

· Plan Ahead: While you are doing your research anticipate a possible poster or other kind of presentation. Take lots of pictures. Weeks before your presentation decided on the content, write the text and make the appropriate tables and graphs.

Advances in computer hardware and software make possible the electronic construction of your poster. If this option is not available to you, try the old-fashioned way: cut and paste.

· Paper: Print text and graphs on heavy weight paper. This will glue to mat board more easily and the color of the mat board will not show through. Cut the mat board large enough to frame each object (text, graph, picture). When cutting mat board or paper use sharp tools and a straightedge. Measure carefully, even small deviations will cause objects to appear lopsided.

· Other Tips: In order to transport your poster to the meeting, divide the poster into smaller sections that can be packed. Assemble into larger units when you mount the poster at the meeting. Velcro seems best for mounting, although stickpins are still commonly used.

· Before You Glue: Have some friends or colleagues review your poster for layout, misspellings etc.

Literature Cited:

Davis, M. 1997. Scientific papers and presentations. Academic Press, San Diego.

Imhof, E. 1982. Cartographic relief presentations. De Gruyter, New York.

Meetings Co-Located with ERF 2001

ERF 2001
is co-sponsored by the
Estuarine and Coastal Sciences Association
(ECSA)
Members in good standing of ECSA may register for the conference at the member rate.

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